I was going to write this note about how earlier this week I nearly stuck pins in my eyes having to endure an awkward interview where a buyers’ agent posed as a vendor’s advocate but I’m doing the work…mature David reporting for duty.
So this week instead of throwing shade I thought I’d send an olive branch of sorts to all of the agents out there on the tools, because let’s face it team, it can be a pretty tough gig.
If you have ever worked in real estate I’m sure that you would agree that follow up is hard yakka that can sometimes leave you feeling very confused. It’s fascinating how you can stand at an open house one day talking to someone who you are convinced will buy it only to find the next day they deny having ever met you (the kids call this love bombing).
Back in the day it was all about how many contracts went out. Yeah nah, I hate to burst the balloon here, emailing a contract out free of charge does NOT mean your owner should book a removalist (in my utopian real estate world to get a contract it would cost $50 and that money would go to charity…one can dream).
Whilst it’s reassuring to have 300 people through an open house (and issue 25 contracts), all that matters is actual serious interest. Now more than ever good agents have to be able to focus on who is really in the market. Qualifying used to be an essential skill in real estate but a hot market made us a bit lazy.
Spring has sprung, sales activity is definitely on the rise and there is now some great new stock on offer across the Lower North Shore, come pop into an open, maybe even get a contract or two?
Until next week,
David Murphy